Rising Floor at Exhibition Stands.
Every trade fair stand has one. And every trade fair stand needs one. We are talking about the floor of the exhibition stand. This is not about the many possibilities of the floor covering, but about what is underneath. We are talking about the so-called rising floor. What is it? And above all: what is it good for?
What is a rising floor?
Basically, exhibitors can choose between two options. Either they decide to cover the hall floor directly with a covering of choice, e.g. carpet. Or they decide to have an additional layer laid under the floor covering. This is then called a rising floor. It is an elevated floor construction consisting of a substructure and overlying floor boards made of chipboard. This creates a hollow space that can be used very well. The height of the raised floor is variable - we offer standard heights of 4 cm and 10 cm. However, there are also rising floors with intermediate heights or with 2 steps. The end of such a floor is always a clean aluminium strip, which firmly connects the floor covering and the substructure by means of screws.
Five reasons for using a rising floor.
There are many reasons for installing a rising floor. Here are five advantages:
Advantage No.1:
All cables and also water pipes can be laid effortlessly in the cavity created and are thus invisible to trade fair visitors. The invisible laying of cables immediately makes the stand look clean and tidy.
Advantage No2:
A lifting floor compensates for irregularities in the hall floor. With a lifting floor, the exhibition stand floor gets a nice, even surface. If carpet is laid on top of it, it is sure to lie nice and clean. Otherwise, the unsightly irregularities of the often coarse hall floors may push through the exhibition carpet after just one day.
Advantage No.3:
A third advantage of the lifting floor is that larger superstructures, high walls or free-standing displays can be securely anchored in the floor - and, of course, again invisible to visitors.
Advantage No.4:
With a lifting floor, I get many possibilities to actively include the floor in the exhibition design. It is conceivable to place light strips or spotlights in the floor. Often the edge itself is also illuminated. Another attractive option is to embed showcases in the floor, where small products can be presented in a very eye-catching way. The most common use of the raised floor is to work with different materials on the floor. A combination of carpet and laminate makes a tangible difference as soon as I walk across it. I can clearly define different standing areas or even walking paths with such material mixes. If several materials are combined, we speak of floor inlays.
Advantage No.5:
The fifth advantage of a rising floor is its effect. A rising floor - as we have seen - represents an elevation in relation to its surroundings. And a spatial elevation always goes hand in hand with enhancement - this is a cross-cultural phenomenon. An elevation emphasises, highlights and also makes something "palatable". A rising floor subtly but nevertheless very clearly says to visitors: "Look! This area here - my stand - is important, much more important than the rest!" And let's keep one more thing in mind: the floor of the stand is not the stage on which the staging takes place, but it is part of the staging. So let's give the floor the attention it deserves.