Trade Show Stand with Two-Story Design

A Trade Show Stand That Connects: Double-Deck Trade Show Design.

Our task for CONSOLIS Rail, a leading provider of rail track systems, was to stage their position as a pioneer in innovative and award-winning railway solutions in an impressive way.

It was crucial to clearly communicate their wide range of services while seamlessly integrating their brand identity into the stand design.

The goal: To create an open and inviting atmosphere that facilitates in-depth consultations and networking opportunities.

Inspired by the Brand: The C-Displays

A standout feature of the stand was the custom-designed C-displays, inspired by the exhibitor’s logo.

These displays not only showcased the railway sleepers but also visually reinforced the connection between the brand and its exhibits.

The messages of CONSOLIS Rail were clearly and structurally communicated through precise graphics on the exterior and interactive screens on the interior of the displays.

Inspired by the Brand: The C-Displays

A standout feature of the stand was the custom-designed C-displays, inspired by the exhibitor’s logo.

These displays not only showcased the railway sleepers but also visually reinforced the connection between the brand and its exhibits.

The messages of CONSOLIS Rail were clearly and structurally communicated through precise graphics on the exterior and interactive screens on the interior of the displays.

Inviting Lounge for Exchange and Networking.

While the upper level of the stand provided space for exclusive meetings, the ground floor was deliberately designed to be open.

It allowed for spontaneous conversations and simultaneously showcased the messages of CONSOLIS Rail in a modern and welcoming environment: Connecting People!

Connecting People, Places, Countries: The Brand Promise in Focus

Clear sightlines and the perfect balance between aesthetics and functionality made the stand a platform for exchange, innovation, and brand experience – all while emphasizing the brand promise: Connecting People, Places, Countries.

Key Facts

Exhibitor: CONSOLIS. The group generates €1.5 billion in revenue with approximately 11,000 employees across 21 countries and is a market leader in precast concrete elements.
Trade Show: InnoTrans – the leading international trade fair for transport technology, held every two years in Berlin.
Stand Size: 175 m², island stand | Two-story area: 50 m²
Services by HALLMANN Messebau & Design: Trade show design, project management, production, assembly
Graphics: Malika Benamara
Photos: Kai Abresch

Inviting Lounge for Exchange and Networking.

While the upper level of the stand provided space for exclusive meetings, the ground floor was deliberately designed to be open.

It allowed for spontaneous conversations and simultaneously showcased the messages of CONSOLIS Rail in a modern and welcoming environment: Connecting People!